Do
you wonder if your web site is worth the trouble and expense?
-
Is it
pulling it's own weight?
-
Does it add
value to your business?
-
Is it doing
everything you think it should?
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Are you
getting visitors but sales arent increasing?
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Are you
getting any visitors at all?
Isnt it time you
knew for sure?
Our web site
effectiveness test measures the relative potential of
your web site to help you meet your business goals.
What are
the benefits of the web site effectiveness review?
Our
effectiveness test looks at your site as an extension of your
business. The process illustrates the relative alignment of your
web site with your business goals. It also illustrates how your
site design, measures and goals are aligned.
- Find out the
relative alignment of your web site with your business goals
- Find out how
effective your site is at getting your visitors to act
- Find out how
well your current measures reflect the effectiveness of your
site
How
does the Web Site Effectiveness Test work?
We use a series of comparisons that measure how
well the different sections of your site align with your
business goals. These comparisons are relatively objective based on the information you provide and a close look at
your current web site.
We assign values
to each section based on our criteria for an effective web site.
These values provide us with a relative effectiveness score
for your site.
It does not review graphic design, navigation or content in
any creative sense.
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What is
included in a web site review?
Your effectiveness
review will include:
- A goals
alignment chart that indicates how well your site goals
and your business goals align.
- A site
alignment chart that indicates how well your site
sections align with your site goals, business goals and your
current effectiveness measures.
- An action
incentive
chart that indicates how well your site
sections are focused on producing appropriate visitor actions.
- A key word
position report that gives you a look at how well your
primary key words are represented in the major search
engines.
Why do we do this
for free?
This is our
blatant statement of purpose. We want you to be our
customer... to hire us to help you design a more effective web
site. We provide this free evaluation for two reasons. The first
is to start the process of building a relationship with you. A relationship built on trust... trust that we
know how to create effective web sites and trust that we will do
what we say. The second reason is that we think it makes more
sense to expend the resources on the free evaluation than to
spend those resources on hiring and managing a big sales staff.
Take
the effectiveness test now.
Privacy:
The information you provide is NEVER SHARED WITH ANYONE OUTSIDE
OUR COMPANY. It is used ONLY to provide the effectiveness review
and as statistical data in our research. We may, from time to
time, provide some of this data in aggregate form on this web
site. You will receive at least one email from us with
the results of your evaluation. You may choose not to receive
any additional emails from us after the evaluation is complete.
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Test the effectiveness of your web site!